Privacy Policy



Last Update: 22nd May 2018


Note that our data protection is managed by Open Formula Web Design Agency


Privacy Policy Purpose & Audience


This privacy policy has been created to help businesses and individuals who visit our website, contact us, work with us, work for us or use our services and supply us with ‘Personally Identifiable Information’ (PII).  PII, as described is information that can be used either on its own or in conjunction with other information to identify, locate or contact


Please read and understand our privacy policy carefully to be clear on how ELITE PET HOME CARE collect, use, protect or otherwise handle your PII in accordance with our website & business operations.


What personal information do ELITE PET HOME CARE collect from the people that visit website, social media platforms, direct or in person?


When you call us, meet us, email or submit a contact form online ELITE PET HOME CARE collect and store your telephone number, email address, (home or business address where given / request) and your pet(s) names(s). ELITE PET HOME CARE also collect any PII you supply freely in the additional information box or via other methods.


We also collect the details of your nominated vets should you opt to do so.


When do ELITE PET HOME CARE collect your information?


ELITE PET HOME CARE collect information from you when you fill out a contact form our website. When you call us, meet us, email us, or send information via our social media channels.


In order for us to service you pet home visits or dog walking we will also collect this information when you complete our service contract on paper.

Legal basis for processing your data


We may process your data because:

  • We are legally obliged to i.e. to confirm your identity;
  • The processing is necessary for the performance of the contract with you to provide our services or goods; or
  • It is in ours or a third party’s legitimate interests to do so.


In some instances, we will rely on your consent to process Personal Data and where we do this, it will be flagged to you at the time.


How do ELITE PET HOME CARE use your information?


ELITE PET HOME CARE may use the information ELITE PET HOME CARE collect from you when you enquire or register for our services, visit our website or social media platforms, or use certain other site features in the following ways:

To follow up with you after correspondence (in person, live chat, email, mail, or phone inquiries).


To communicate status updates during the pet sitting contract times.


To talk directly to your nominated vets should your pet need treatment or a consultation whilst your pet is in our care.


How do ELITE PET HOME CARE protect your information?


ELITE PET HOME CARE use anti-virus / malware protection software.

ELITE PET HOME CARE only provide articles and information. ELITE PET HOME CARE never ask for credit card numbers.


Your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems and are required to keep the information confidential. In addition, all sensitive/credit information you supply is encrypted via Secure Socket Layer (SSL) technology.


ELITE PET HOME CARE implement a variety of security measures when a user enters, submits, or accesses their information to maintain the safety of your personal information.


We do not store any payment card / bank details of our clients.


Completed pet sitting forms are store locked away when not in use.


How long do we keep your personal information?


ELITE PET HOME CARE keep your personal information for as long as we need to for the purposes for which it was collected or (if longer) for any period for which we are required to keep personal information to comply with our legal and regulatory requirements.


Do ELITE PET HOME CARE use ‘cookies’?


Yes. Please see our separate Cookie Policy.


Cookies are small files that a site or its service provider transfers to your computer’s hard drive through your Web browser (if you allow this – you can turn off cookies on your browser) that enables our website’s or service provider’s systems to recognise your browser and capture and remember certain information.


For example, ELITE PET HOME CARE use cookies to help us remember and process the items in your shopping basket. They are also used to help us understand your preferences based on previous or current website activity, which enables us to provide you with improved services.


ELITE PET HOME CARE also use cookies to help us compile aggregated, non-personally identifiable data about website traffic and website interaction so that ELITE PET HOME CARE can offer better site experiences and tools in the future.

ELITE PET HOME CARE use cookies on our website to:


Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future. ELITE PET HOME CARE may also use trusted third-party services that track this information on our behalf.

You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. Each web browser is a little different so please refer to your browser’s Help Menu / settings to learn the correct way to adjust your cookie preferences.


If you turn cookies off, it won’t adversely affect your experience.


Third-party Disclosure


ELITE PET HOME CARE do not trade, sell, or otherwise transfer to outside parties your Personally Identifiable Information unless ELITE PET HOME CARE provide users with advance notice and seek permission.


This does not include website hosting, design, web building, social media partners and other parties who assist us in operating yours or our website, conducting our businesses, or serving yours or our users, so long as those parties agree to keep this information confidential. This is necessary to continue to operate your website and associated, signed up, services.


ELITE PET HOME CARE may also release information, appropriately, to comply with the law, enforce our site & business policies, or protect ours or others’ rights, property, or safety.

However, non-personally identifiable website / social media visitor information may be provided to other parties for marketing, advertising, or other uses.


Third-party links


ELITE PET HOME CARE do not include or offer third-party products or services on our website.




Google’s advertising requirements can be summed up by Google’s Advertising Principles. They are put in place to provide a positive experience for users.

ELITE PET HOME CARE use Google AdSense Advertising on our website.

Google, as a third-party vendor, uses cookies to serve ads on our site. Google’s use of the DART cookie enables it to serve ads to our users based on previous visits to our site and other sites on the Internet. Users may opt-out of the use of the DART cookie by visiting the Google Ad and Content Network privacy policy.

ELITE PET HOME CARE Have Implemented the Following:


ELITE PET HOME CARE, along with third-party suppliers such as Google use first-party cookies (i.e.  Google Analytics cookies) and third-party cookies (such as the DoubleClick cookie) or other third-party identifiers together track visitors to our website (and social media),  aggregated up to an anonymous level.

Opting Out:
You may wish to set your own preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you can opt out by visiting the by using the Google Analytics Opt Out Browser add on or Network Advertising Initiative Opt Out page.!/



You will be notified of any Privacy Policy changes on our Privacy Policy Page

Can change your personal information by emailing us

How Does Our Website Manage “Do Not Track” Signals?

ELITE PET HOME CARE honour “Do Not Track” signals and do not track, plant cookies, or use advertising when a DNT browser mechanism is in place.

COPPA (Children Online Privacy Protection Act)


ELITE PET HOME CARE do not specifically market to, or target, children under the age of 13 years old.


GDPR Information Practices


GDPR compliance forms part of, and directs, our Privacy Policy. ELITE PET HOME CARE takes your data protection seriously and works hard to comply with GDPR laws and principles.

Data Breaches:  ELITE PET HOME CARE will take the following responsive action, should a data breach occur:


ELITE PET HOME CARE will notify the users of a breach via onsite notification within 7 business days


Should specific PII data be breached those users will be emailed directly with details within 7 days of discovery of the breach.

ELITE PET HOME CARE also agree to the Individual has the right to request all PII information help by us. You also have the right to have that data deleted except where we are legally obliged to keep it.




The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.

ELITE PET HOME CARE collect your email address in order to:

  1. Send you business related information, respond to your enquiries, and/or other requests or questions
  2. Share with related companies & sub-contractors carrying out work for you we have agreed on, on behalf of ELITE PET HOME CARE
  3. Pass onto an associated company or individual within our business referral network we have explicitly agreed that with yourself in advance.

To be in accordance with CANSPAM, ELITE PET HOME CARE agree to the following:

  • Not use false or misleading subjects or email addresses.
  • Identify the message as an advertisement in some reasonable way.
  • Include the physical address of our business or site headquarters.
  • Monitor third-party email marketing services for compliance, if one is used.
  • Honour opt-out/unsubscribe requests efficiently & quickly.
  • Allow users to unsubscribe by using the link at the bottom of each email.

To Unsubscribe from Receiving Future Marketing Emails, You Can Email Us At and ELITE PET HOME CARE will remove you from ALL marketing correspondence within 7 days.


This will also include emails that are useful to business owners so please bear that in mind when unsubscribing. We only send out emails that are directly related to the services we provide.


Business Related Important Emails – Existing Customers of ELITE PET HOME CARE


From time to time we need to send out newsletters and important information to existing customers to ensure their websites and any social media platforms we manage continue to function well and keep pace with the changing market.

These are needed to protect or improve your business. You can unsubscribe from these at any time.


Critical Emails / communications – Existing Clients

We will need to continue to send these comms to existing clients to ensure your pet sitting / dog walking service meets your needs and the wellbeing of your pet(s) whilst in our care.


If you opt out of receiving critical emails you are free to do so. If this stops ELITE PET HOME CARE from keeping you up to date with any important information critical to the wellbeing of your pet and may incur costs if we are unable to collect you should your pet become ill whilst in our care and we need to use vet care.


Changes to our privacy policy


Any future changes we make to our privacy policy will be posted on this page and, where appropriate, notified to you by email. Please check back regularly to see any changes to our privacy policy.




If you have any complaints about the way we use your personal information please contact who will try to resolve the issue. If we cannot resolve any issue, you have the right to complain to the data protection authority (the Information Commissioner in the UK).


Contacting Us


If there are any questions regarding this privacy policy, you may contact us using the information below.

Registered office address

22 Thornescroft Gardens, Branston, Staffordshire. DE14 3GL



Call Sarah on 0795 6546 331